DaimlerChrysler India, together with its partners for
the tournament (the Taj Group of Hotels, Mont Blanc, HSBC
and Swiss International Airlines) has announced the third
successive edition of Mercedes Trophy golf tournament in
Mercedes-Benz Trophy golf tournament is an exclusive,
invitational event for discerning Mercedes aficionados.
The third edition of the Mercedes Trophy golf tournament
will kick off at the lush green KGA Wills Sport Golf Course,
Bangalore, on Saturday, 1 February 2003, and all Mercedes-Benz
friends and customers will be participating in this grand
sporting event. International Management Group (IMG) will
be the event manager for this exclusive event.
name Mercedes-Benz has always stood for flawless drives.
With the remarkable success of the first and second editions
of the Mercedes Trophy golf tournaments in India in 2001
and 2002, this association has now acquired even more
depth of meaning.
philosophy of the Mercedes Trophy is to bring our customers
and friends closer through activities they would like
to identify with and get them further associated with
the Mercedes brand. Golf is a sporting activity that reflects
our brand value of striving for perfection. And our friends
and customers experience the spirit of the game with the
Mercedes passion and enthusiasm, says Hans-Michael
Huber, managing director and CEO, DaimlerChrysler India.
Mercedes Trophy is being played in most parts of the world
where Mercedes-Benz has an official presence and is now
celebrating over 12 years of The Mercedes Trophy
Story of Success.
game attracts the crème-de-la-crème of the
society and they fit the profile of Mercedes customers.
DaimlerChrysler India has been committed to building an
enduring relationship with friends and customers of Mercedes-Benz,
not only by offering Mercedes-Benz vehicles with the latest
technology, but extending rapport beyond through various
third edition of the Mercedes Trophy golf tournament in
India promises to be a very highly sought-after event
for all participants. Precision drives, smooth putts and
sound swing mechanics will be order of the day. We at
IMG are deeply honoured that Mercedes-Benz has entrusted
us to handle their key customer relationship programme
in India, says Rishi Narain, director-golf, IMG
players will have an opportunity to contest among one
of the three distinct handicap divisions. The winners
and runner-up in each of the three distinct handicap divisions
at each of the three regional qualifier tournaments will
be special guests of DaimlerChrysler India at the prestigious
Mercedes Trophy National Final that will be played in
three lucky winners at the national final will get a unique
chance to participate at a Golfest of sorts, the Mercedes
Trophy World Final 2003, which is an annual congregation
of the finest-proven players and Mercedes-Benz enthusiasts
to be played at Stuttgart, Germany, between 25 and 30
Taj Group of Hotels will host the awards function at all
the four cities and take care of the hospitality of our
friends and customers. Mont Blanc will present their exquisite
range of fine writing instruments and accessories to all
lucky winners and runner-ups in each handicap category
at the four tournaments.
lucky winners of the Mercedes Trophy National Final 2003
will be flown by Swiss International Airlines to play
at the Mercedes Trophy World Final at Stuttgart, Germany,
between 25 and 30 September 2003. The Mercedes Trophy
2003 will be staged in India across the following cities
1 February 2003, KGA Wills Sport Golf Course
Delhi: 22 February 2003, DLF Golf & Country
2 March 2003, Willingdon Sports Club Final
8 March 2003, Poona Club Golf Course
450 friends and customers of Mercedes-Benz will vie with
each other for the winning title in 2003.