Canon''s EOS Digital Rebel

Our Corporate Bureau
02 September 2003

Mumbai: Canon will soon be launching the EOS Digital Rebel which will enhance its line of auto focus SLR cameras, and will combine the quality and ease of use the Rebel cameras of Canon are renowned for.

Sleek and stylish — with a high-grade titanium grey metallic finish — the Digital Rebel puts the power and flexibility of a single lens reflex camera into a compact, light weight, high performance, high resolution 6.3-megapixel package.

The EOS Digital Rebel will be offered in two kit configurations: with or without the EF 18-55mm f/3.5-5.6 zoom lens. The selling price for the zoom lens kit, which includes a battery pack and charger, plus software, manuals, interface cables, neckstrap and Canon USA limited warranty will be $999 (approximately Rs 46,000).

Among the EOS Digital Rebel's most exciting attributes is its high-quality auto focus technology, designed to enable users to capture decisive moments with accuracy and speed. Utilising the same seven-point AF sensor found on the top-rated EOS 10D model, the Digital Rebel is capable of analysing where a subject is — even when it is off-centre — and immediately brings it into focus.

It can also analyse subject movement and automatically select locking or tracking AF modes as appropriate. These features serve to simplify the camera's operation while maximising its performance. For even greater creative control, the Digital Rebel offers users the choice of automatic and manual focusing point selection.

The Digital Rebel's shutter speeds range from 1/4,000 of a second to 30 seconds plus bulb, while a built-in motor drive enables the camera to capture 2.5 frames per second in continuous shooting mode for bursts of up to four shots. There are 12 shooting modes including ProgramAE, shutter-priority AE, aperture-priority AE, auto depth-of-field AE and manual as well as full auto, portrait, landscape, close-up, action, night scene and flash off.