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Luxury car maker BMW India Private Ltd is set to achieve over 100 per cent growth in car sales this year, Peter Kronschnabi, BMW India president, said. BMW India aims to deliver 2,800 vehicles to customers in India in 2008 against 1,387 cars sold in 2007, he said at a function to inaugurate its showroom in Kochi. ''With Kochi we also get access to Kerala which is an important market for us,'' Kronschnabl said. The showroom and workshop covers approximately 11500 square feet of space. The showroom is evolved on the signature-BMW concept of street display and the pavement flanking alongside as the customer area. He said of the targeted sale of 2,800 units, BMW has so far delivered 2,703 cars (till November). The company, which has around 12 dealers India-wide at present, plans to strengthen its dealer network by entering tier II markets of Ludhiana, Bhubaneshwar, Jaipur and Coimbatore by 2009-end, he said. While the impact of the global recession is yet to be felt in India, Kronschnabi, said the growth, however, is likely to dip next year due to recession. He also ruled out any reduction in prices to push sales. BMW sold 4,300 cars in the luxury segment in the last calendar year while 7,000 cars have been sold this year, he said, adding, BMW had a market share of 39 per cent in the luxury segment. BMW's Chennai plant has a production capacity of 3,000 units per year on a single shift basis, he said. View: Auto videos | Auto picture galleries
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